Our task was to redesign Lech. The new design’s objective was to communicate the brand’s image qualities, i.e. being modern, premium, refreshing, invigorating, optimistic, confident, inspiring.
The design of “Kwaśne jabłko” was assumed to reflect the craft quality of the cider as well as to imply that it is an upmarket product.
Our goal was to create a brand identity system for the new culinary brand offrozen food.
We are responsible for brand design for Orlen
Change the Redd’s image in keeping with the brand’s copy “A beer like no other”.
There are many among us who have fond memories of the good old years of the Polish People’s Republic (PPR), and the vintage/retro style has become part of our culture for good.